New owners of former Hilton hotel in North Wales

The new owners and name of the former Hilton hotel in North Wales have been confirmed. Hilton Garden Inn hotel opened in 2021 next to the surf lagoon at Adventure Park Snowdonia, Dolgarrog.

The Ainscough family invested millions into the site and both schemes were backed by around £8m of Welsh Government grant funding. The surf lagoon closed in the summer of 2023 after a series of mechanical failures.

But the hotel site - owned by Snowdonia Hotel Ltd - continued to operate under the Hilton branding. Last month Begbies Traynor were confirmed as administrator of Snowdonia Hotel with a pre-pack sale agreed and staff transferred to the new owner.

It has been confirmed the sale was to Interesting Hotels for an undisclosed sum, with Enterprise Hotels and Hospitality advising on the deal. The freehold hotel was purchased unbranded and features 106 guest bedrooms. It has now been renamed as IXORA Hotel and Spa.

Interesting Hotels Group's portfolio includes Chateau Rhianfa in Anglesey, Hawkstone Park in Shropshire, Poets House Hotel and Restaurant in Ely, Llangoed Hall in Powys and The Swan at Hay in Herefordshire.

Gavin Wright, founder of Enterprise Hotels and Hospitality, said: "This was an exceptional opportunity to acquire a newly built hotel and spa fitted to an excellent standard near the Snowdonia(Eryri) National Park, which attracts nearly four million people every year.

"The hotel has been successfully acquired by Interesting Hotels, who completed the transaction within just a three week period. The hotel has been renamed IXORA Hotel and Spa and adds to Interesting Hotels' existing portfolio, which includes three other hotels in Wales."